NXNE Interactive and the black hole of Facebook.

I’ll be at NXNE Interactive tomorrow with an exceptional panel talking about marketing your brand on Facebook and beyond. The Black Hole of Facebook talks about how marketers are spending all of their dollars on driving users to Like brand pages, but then what…?
Jay Goldman and I originally set this up as a dual presentation but he’s off to Boston on business…sooooo, I’m thrilled we were able to gather such an awesome panel of client and agency side brains to help walk through this topic with you.
Apple’s iOS and the mobile market.
There’s a lot of talk about iOS market share and how the mobile market will shape up over time, particularly with Windows Phone 7 entering the market soon. That said, Brandt Dainow’s impressively long “Lessons for Apple” is painfully weak in its assumptions and rather ridiculous conclusions. Let’s take a look at his take on Apple, iOS, and the mobile market and see if we can’t make some sense of it all.
I Need Sugar now on tumblr.

Last week we announced that we had moved Say Yeah’s website to tumblr. Today, we’re announcing I Need Sugar now has a refreshed site, also running on tumblr.
The original 2009 I Need Sugar website was designed before there was a logo, so the move to tumblr was more than just a behind the scenes switch. With a design refresh called for, the site now also supports flickr, facebook and Twitter widgets.
See it in action: http://ineedsugar.com